We build software worth keeping.
22 LAAB designs, ships and maintains SaaS products and plugins for the platforms you already rely on. From a medication-adherence app to AI-era SEO tooling and editorial workflows for WordPress — we turn focused ideas into dependable software.
Tools we believe in, shipped end-to-end
Each product solves one problem properly — designed, built and supported in-house.
PillsReminder
An Android & Wear OS companion for medication adherence — gentle reminders for prescriptions and supplements, adherence tracking, and refill alerts that fit real life.
Visit the appGeoCite 22
A Generative Engine Optimization (GEO) plugin that helps your content get found, cited and quoted by AI search engines and assistants — not just ranked on classic SERPs.
Learn morePublishGate 22
A WordPress plugin that brings structured editorial approval workflows to your newsroom or marketing team — review stages, roles, and sign-off before anything goes live.
Learn moreSmall lab. High standards.
We keep our team lean and our scope sharp. That means fewer features done exceptionally well, software that respects your data and attention, and a roadmap shaped by the people who actually use what we make.
Privacy by default
We collect the minimum we need and are transparent about all of it. Your users' trust is the product.
Cross-platform craft
Mobile, web and CMS plugins under one roof — so the experience stays consistent everywhere.
Built to maintain
Clean architecture and tests, so what we ship keeps working long after launch day.
Honest scope
We tell you what's realistic, then deliver it. No vapor, no lock-in for its own sake.
Need software built? We do that too.
Beyond our own products, we partner with founders and teams to design and develop SaaS platforms and plugins — from first prototype to production and beyond.
Explore servicesSaaS product development
End-to-end web apps — architecture, build, billing and scale.
Plugin & extension development
WordPress, browsers and other ecosystems, done natively.
Mobile & wearables
Android and Wear OS apps designed around real daily habits.
Product & technical consulting
Discovery, audits and roadmaps to de-risk what comes next.
Have a product in mind?
Tell us what you're building. We'll help you ship it — as a SaaS, a plugin, or both.